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Lucky 7s Week 2 – Shut up and Eat and UnMarketing

May 14, 2011 by Wendy S

Thank you so much for joining in the festivities!  These next few weeks will be a lot of fun!

If this is your first visit to my site, please read this post to see what’s going on!!


Week 2
May 13-18

Kathy and Scott’s Books!

Donated by
bigdaddykreativ and me!!

Because of twitter, we have gotten to meet Kathy Buckworth and Scott Stratten  They are to very wonderful, knowledgeable people and they are fun to chat with on twitter.
BigDaddy and I have gone to a few events where we have been given copies of their books and this has led to us having multiple copies of Kathy’s and Scott’s books. We have enjoyed reading our copies, but it would be a shame for our extra copies to be left unread!

Be sure to follow  @kathybuckworth and @unmarketing on twitter — you’re sure to learn a lot and have a few good laughs!

From indigo.ca:
From The Publisher:

In Shut Up and Eat!, humourist and parenting author Kathy Buckworth applies her razor-sharp wit to an examination of the family meal.

Experts claim that sitting down to eat together can prevent children from getting into trouble while simultaneously creating close-knit families. In Buckworth’s opinion, that’s an awful lot to expect from a meatloaf! What about the son who thinks his food tastes better on the blue plate with the fish? Or the daughter who won’t eat anything green? And let’s not even talk about the mom who’d rather be doing anything but standing in front of the stove (drinking a glass of wine comes immediately to mind).

Laugh-out-loud funny, more accurate than most of us would care to admit-and with a few recipes thrown in for good measure-

Shut Up and Eat! is a must-read for any woman who’s ever wondered: What the hell am I cooking tonight?

From indigo.ca:From The Publisher:

From one of the leading experts in viral and social marketing-market your business effectively to today”s customers

For generations, marketing has been hypocritical. We”ve been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves?

UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You”ll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you”ll create such a relationship with your customers, and make yourself the logical choice for their needs.

Shows how to create a mindset and systems to roll out a new, 21st century marketing approach

Marketing expert Scott Stratten focuses on a Pull & Stay method (pulling your market towards you and staying/engaging with them, leading them to naturally choose you for their needs) rather than Push & Pray

Redefines marketing as all points of engagement between a company and its customers, not just a single boxed-in activity

Traditional marketing methods are leading to diminishing returns and disaffected customers. The answer? Stop marketing, start UnMarketing! 


I love them so much, I’m sharing the with you!

If you would like to enter the contest,

you need to comment on this post telling me 
if you’re on twitter and what you love about it!
Be sure to include your email address so we can contact you if you win.

Fine print:  The contest will close Wednesday, May 18, 2011 at midnight (EST). Winners will be contacted by email.


Disclosure: The books were given to us at various events and we just wanted other to be able to love them too.

The opinions on this blog are my own.

Filed Under: Blog, giveaway closed, Products & Reviews Tagged With: lucky7s, winner

← Lucky 7s Week 1 Winner! Lucky 7s Week 5 – Safe Kids Week and a The First Years True Fit Convertible Car Seat →

About Wendy S

+Wendy S (also known as @mapsgirl) is a mom to two daughters. They are the inspiration of this blog.Passionate about child passenger safety, Wendy has been a certified Car Seat Technician in Ontario, Canada since 2008.

Follow MapsGirl On…

mapsgirl@gmail.com

Why “mapsgirl” ?

Wendy is a cartographer! She draws maps!

When not mapping, Wendy is also a mom to two daughters. They are the inspiration of this blog. Passionate about child passenger safety, Wendy was a certified Car Seat Technician in Ontario, Canada from 2008 to 2020. [Read More …]

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